Headquartered in Greensboro, North Carolina, as a leading private-label, all-makes aftermarket parts brand for trucks, buses, and trailers Road Choice is celebrating its 10th anniversary.
Opening its doors in April of 2013 with six product lines, Road Choice has grown in the ensuing 10 years to now offer customers over 50 product lines, with more product introductions planned for 2023.
Road Choice is available exclusively through Road Choice retailers, which can be found by visiting www.roadchoice.com.
“Road Choice is proud to celebrate this significant milestone,” stated Jessica Lindner, Road Choice Aftermarket Marketing Manager. “Road Choice continues to expand its offerings and serve as a one-stop shop for customers seeking reliable aftermarket parts. We look forward to investing further in the Road Choice brand, and serving our customers in the next 10 years and beyond.”
Road Choice also opened its first dedicated retail location at Ballard Truck Center in Tewksbury, Massachusetts in September 2021 where it features all of the most in-demand product lines for medium- and heavy-duty trucks, trailers, and buses.
Road Choice truck, bus, and trailer products are designed to improve customers’ total cost of ownership by providing high-quality, all-makes parts at competitive prices. Each Road Choice part comes with a minimum of a one-year warranty. In some cases, the warranty is longer and may include extended labor coverage.
In addition to the warranty, customers are covered by the support of more than 600 retailers throughout the U.S. and Canada, ensuring parts and services availability.
For more information about Road Choice aftermarket parts visit www.roadchoice.com, where drivers and fleet managers can find a growing selection of all-makes parts, resources, and a map of authorized Road Choice retailers.